Export Video Clips for LinkedIn
LinkedIn video has different rules than other platforms. Professional context changes what works.
LinkedIn Video Specs
- Duration: 30 seconds to 3 minutes optimal
- Aspect ratio: 1:1 or 16:9 (vertical less common)
- Captions: Essential (most watch silent)
- Style: Professional, not entertainment-focused
What Works
- Expert insights and advice
- Industry commentary
- How-to demonstrations
- Thought leadership
- Behind-the-scenes (professional settings)
What Doesn't Work
- Overly casual content
- Trending audio/memes
- Entertainment-first clips
- Heavily produced content (feels inauthentic)
Quick Export Process
- Select clips with professional relevance
- Format to 1:1 or 16:9
- Add captions (professional tone)
- Export at appropriate quality
Implementation
Repurposing tools export LinkedIn-optimized formats automatically. Specify platform, get appropriate aspect ratio and compression.
Content reviewed January 2026.